Quiet corners vs. thriving in crowds
While some find solace in intimate settings, others seek energy in large social environments. Overall, Gen X is nearly 4x more likely to identify as quiet than outgoing.
A quarter
of Adventurous Achievers love to mingle.
Whereas half
of Comfortable Traditionalists like the quiet life.
Routine or risk?
Gen X is almost split down the middle between those who love trying new experiences (20%) and those who prefer the comfort of routine (24%).
5x
more likely that Progressively Engaged identify as explorers than comfort-seekers.
Head-on or head in the sand?
When it comes to facing challenges, Gen X are almost 2x more inclined to confront issues than to hide behind the sofa.
The Adventurous Achievers and Progressively Engaged
have a proactive attitude
The Anxious Planners and Cynical Fatalists
channel their inner ostrich
Plan it or wing it?
Overall, Gen X are a cohort of planners rather than improvisers, with all six of our segments opting to carefully plan rather than to leave things up to chance.
